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AVON Christmas and New Year's Lotteries

Client: Avon Cosmetics

Goals of the campaign were to promote and support AVON's Christmas and New Year OFFLINE lotteries and to encourage participation. The promotional website is developed featuring 15 Top products from AVON's Christmas and New year brochures. The site offers two options: 1) "Wish products and win them", where customers make their own wish list of desired AVON products at a total cost between 28.90 and 40 leva. 10 of the registered users won the products included in their wish lists.; 2)"Make an order and win"- where the offline version of the campaign is promoted, making it possible for users to place online an order of 28.90 leva and above, to be eligible for the lottery. The website had 2 versions of its design respective to the 2 stages of the lottery.