Save time+Win a lunch
The internet marketing campaign promoted the e-banking service of UBB as a means of saving time and effort, and provided demonstration of banking operations available by U-online. The creative concept is based on the advantages of online banking being an invaluable time-saving service in comparison to conducting banking operations in person, so the website encourages users to save time and use it to have a normal lunch instead. Comparative calculator of the amounts of time one will be able to save by using the e-banking service is accessible on the landing page. Afterwards the participant is invited to apply for the service online and to register for participation in a lottery for lunch vouchers.